All this effort resulted in an in-depth online guide that continues to drive results for Smart Touch Energy.
Prevent lost rankings, traffic, and revenue from stale and outdated content with content refresh copywriting services. This service package focuses on adding SEO- and user-friendly content and design elements to regain rankings, traffic, and more. Keep driving results and revenue with your content using content refresh services.
Our copywriting team also helps your copy appear in relevant search results by including keywords that coordinate with your content’s topic. For example, an article that discusses how to landscape a front yard may feature the keyword, “front yard landscaping ideas,” in a few paragraphs.
A home heating oil company, Smart Touch Energy collaborated with WebFX to create a branded online guide about home heating systems. The content dives into the seven different energy systems available for homes, providing users with accurate, up-to-date information on their options.
More about WebFX website copywriter services
Want to learn more about our copywriter services and how they can help your business? Contact us online!
We maximize the impact of your original articles and blog posts by researching your target audience. Our team learns their pain points and wants, which allows us to develop content that appeals to them, plus supports your digital marketing goals.
Use our copywriter services to not only create descriptions of your products but also help them rank for high-traffic keywords that can bring more shoppers to your site. For maximum impact, our copywriters invest the time to research your product’s uses, features, and market. That investment creates copy that converts.
Want to learn more about our online guides? Check out this example:
As the name of the company suggests, copywriting is Copify’s specialty. They have a large network of UK-based writers, and always make sure that the final product they provide the customer with is proofread and error-free. Copify also provides other types of written content such as product descriptions, emails, press releases and more, and delivers them in under 48 hours.
All the writers at Brafton are highly skilled professionals capable of producing quality content, regardless of what field your business deals in – finance, law, education etc.
Crowd Source is a platform that gathers qualified writers from various websites to write your copies. These writers are required to pass a series of tests before they are able to apply for jobs. This rigorous vetting process ensures that no sub-par writers will be found here.
Mr. McMillen not only writes for you, but dedicates his time to improving your website. As for the writing itself, he provides an in-depth questionnaire designed to help him gain a good understanding of what you are all about. Based on the answers given, he will write a copy that resonates well with the spirit and goal of your business.
8. COPIFY
We have written a detailed review about ContentDevelopmentPros, which you can read here.
An in-house writing company composed entirely of professionals, as the name implies, offers copywriting services at quite low prices. Their services extend to SEO and a number of other content types.
Even though it only accepts experienced writers, Copify is still essentially a freelancing platform. As such, the problems that commonly occur with freelancing platforms can be found here too. Despite having a strict vetting process that supposedly ensures that only the best can work through their site, there have been numerous instances of writers not living up to the customer’s expectations.
In fact, the art and skill of copywriting is pretty different from just about any other kind of writing.
So today, I’d like to share with you some of the best sites I’ve personally found for getting copywriting jobs to fuel your business or move your copywriting career forward.
If you’re new to copywriting, I suggest you start small when it comes to finding copywriting jobs.
That’s good news for you, my copywriting friend, whether you’re on the hunt for full-time or freelance copywriting jobs.
7. GetCopywritingJobs.com
If you think you may have a future in copywriting, you may want to decide to focus exclusively on finding and securing copywriting jobs from now on.
CreativeJobs Central was started as job board for college students who lacked access to high quality jobs coming out of school. It has since grown to offer a wide variety of quality creative jobs.
Becoming a good copywriter will take a lot of study, hard work, and practice. Learning what kind of copywriting converts readers into customers is a real science and art—so don’t expect to be perfect at it right away.
One of my favorite resources for getting all kinds of writing jobs is called Contena. Not only does Contena have a great writing job board, but they also have resources to help you start a freelance writing business—including getting your first writing jobs, building a business plan, and growing your writing business.
How it performs: “This page ranks in the top 3 positions for search for various hospitality consultant-related keywords and attracts 70% of the clicks.”
- It truly speaks to the potential customer listing all the time-saving features they care about. We spent much time going through the frequently asked questions by customers and leads to understand what is the information they want to know.
- The page allows our partners as well as our team to link to a feature page that explains everything about our Instagram offering from which they can directly start a free trial. Linking to pages with broader functionality (or the homepage) can be a hit and miss sometimes. The fact that it’s straightforward and easy to link to means that we get a significant amount of referral traffic to this page (63%+ to be exact).”
Why it’s excellent: “I believe it works well because it quickly disqualifies or qualifies the people we want to talk to. We call out the industry or vertical we are targeting (industry 4.0 companies).”
How it performs: “This page appears on the first page of Google search results for the term social media agency DC, appearing fourth in organic search results.”
16. Sharpe Groupe
So, when creating this page our copywriter & SEO team worked closely to weave together copy that’s fun but also includes keywords and related terms. Just as important for us was qualifying that traffic, since we do content writing, not in-depth copy writing.
How it performs: “Right now, we’re averaging a 19.57% conversion rate for the past 3 months on this page. It gets about 40-80 visits a month. We’re a local service provider, and this is a service that not everyone needs like haircuts or landscape work, so relatively speaking, this is good traffic. We vary between the 1st and 2nd position in rankings for all of the key terms.”
How it performs: “This page ranks #1 for the keywords – free tax advice online chat and #5 for free tax advice online. This page alone generates over 3% of our total site traffic, which is pretty good considering the total traffic our site receives. In turn, this page has captured a fair amount of leads and conversions for us.”
Writing a service page can be a daunting task because you have to communicate your offer clearly and why your target audience needs it.
The second paragraph does an excellent job describing the simplicity of how the game is played. Readers are left with clear CTAs—buy now or download for free.
This product copy from Cards Against Humanity does an excellent job of explaining how to play in just four sentences.
The BAB formula is ideal for storytelling. It’s designed to identify pain points being felt by the reader.
When was the last time you learned how to play a new game? It can be a frustrating experience, especially with a group of people.
10 Copywriting Formulas
If you want people to buy something, make sure that message has been conveyed. People shouldn’t be left wondering what to do. Write CTAs that drive conversions.
Use action words as an attention grabber. You could start off by using a statistic, number, or enticing fact.
In addition to the distribution method, you need to have a clear understanding of who will be reading your copy.
Let’s say you’re a freelancer that gets hired by a business to create landing page copy. Depending on the complexity of the offering, it could take you hours or days before you would even consider writing anything.